Revenue Operations

Revenue Operations

From GTM Chaos to
CRM Clarity with HubSpot

We install the systems behind scale to align your GTM strategy, CRM, and RevOps workflows so every team moves in sync. No more silos. No more manual cleanups. Just clean data, fast handoffs, and real-time visibility that drives execution.

You Have a CRM. But Do You Have a GTM Revenue System?

Most SMBs outgrow or underutilize their CRM before they ever maximize its potential. Others try to manage it themselves – reverse-engineering someone else’s playbook or hacking together workflows without a strategy. The result? stale pipelines, disconnected handoffs, messy data, and reps working harder just to keep up. Instead of driving revenue, your CRM becomes a daily drag.

CRM chaos creates more than inefficiency – it drains momentum, fractures teams, and clouds decision-making. We replace that chaos with clarity. Revinew re-engineers your GTM engine with automation, data you can trust, and a CRM that works for your team, not the other way around. With ReviAI layered in, your system gets smarter over time – surfacing insights, flagging friction, and helping you scale with precision.

We rebuild or implement HubSpot to mirror your actual GTM strategy – laying the foundation for structure and data to setup for acceleration that reps adopt and leaders trust. Its architecture designed for efficiencies.

Static dashboards don’t drive decisions. With the foundation in place, we build role-based views that show what’s working, where revenue is stuck, and how to fix it fast. Then we layer in ReviAI to surface the right metrics, trends, and alerts in real time so your team sees what matters, and acts without delay

Manual handoffs slow everything down. We engineer automation that accelerates onboarding, routing, and renewals – removing busywork and tightening execution across every stage.

Winning systems don’t stand still and neither should your tech stack. We design for continuous optimization, embedding adaptive tools that evolve with your business. From automated improvements to AI-powered alerts, your GTM engine stays sharp, responsive, and ready for scale.

Ready to Build a GTM Revenue Engine That Actually Works?

Why We Build on HubSpot

The SMB CRM of Choice – When Done Right

HubSpot is powerful out of the box, but most SMBs never unlock its full potential. We design HubSpot-first RevOps that align with your GTM motion, not just your contact records. With the right architecture, HubSpot becomes a true revenue command center – customizable without bloat, powerful without enterprise complexity, and scalable as you grow. It’s a system your reps actually use and your leadership can trust.

We don’t just implement HubSpot. We activate it. That means cleaner processes, higher adoption, and real visibility across teams. Reps stop ignoring it. Leaders start trusting it. Growth stops stalling.

Every engagement follows a clear workstream – from discovery to delivery – built to eliminate guesswork, reduce rework, and accelerate results. With proven methodology, practical execution, and ReviAITM automation, we embed alongside your team to fix the real blockers and leave behind systems that grow without us.

Client
Testimonial

Before Revinew, our CRM was a glorified inbox. Within 30 days, they rebuilt our HubSpot from scratch – segmenting our pipeline by audience type, automating onboarding, and giving us real dashboards.

Subscriber conversions jumped 21%, and our sales team actually uses the system now.

– Publisher, Explore Magazine

Our pipeline was bloated with stale deals and zero forecasting visibility. Revinew redesigned our entire RevOps infrastructure inside HubSpot and layered in ReviAI dashboards.

We’ve seen a 38% lift in qualified deal velocity and reclaimed 12+ hours per month in manual reporting.

– Director of Strategy, Metric Marketing

We thought we had a working CRM—until Revinew showed us what working really looked like. Our deal cycle shortened by 17 days, and our team alignment across sales and marketing is the best it’s ever been.

HubSpot finally feels like an engine, not a reporting tool.

– CEO, Tactica

Transformational Results


Objective

Tru Earth launched with a bold mission: remove plastic jugs from laundry and help families make eco-friendly choices. Their direct-to-consumer sales took off fast, but scaling into retail and b-to-b was a different challenge. With limited resources, little experience in retail sales, and messy systems, growth risked stalling. Tru Earth needed a clear go-to-market system that could scale fast – and predictably.

Revinew Approach

Revinew built a simple, scalable GTM system in three steps:

Marketing Reset (first 60 days):

  • Identified two core markets: large retail chains & independent shops.
  • Built easy sales tools (ROI calculators, spec sheets, testimonials).
  • Upgraded the website to capture and qualify leads automatically.

Sales Transformation (first 100 days):

  • Cleaned up broken data and integrated HubSpot with Shopify.
  • Installed 20+ dashboards with live KPIs so leaders and sales reps had clarity.
  • Reduced admin work so sales reps could spend more time selling.

Sales Team Training & Coaching:

  • Hired and restructured the sales team for the right markets.
  • Ran bootcamps and weekly coaching to sharpen sales skills.
  • Built in rewards and accountability systems to keep momentum.

Results

  • 846% revenue growth over three years.
  • Expanded into 27,000+ retail stores across North America.
  • Hit triple-digit CAGR over 4 years straight in product sales.
  • Ranked in Globe & Mail’s Canada’s Top Growing Companies list three years running (peaking at #46 with 944% growth).
  • Recognized globally with awards including B-Corp certification and Fortune’s Change the World list (#40).

Objective

Keener Jerseys began as a passionate startup creating custom jerseys for multiple sports but struggled to scale in a fragmented market. Leadership needed focus, a strong GTM system, and operational precision to win in professional and recreational hockey.

Revinew Approach

Revinew winning plays helped Keener’s Leadership to niche-down & darling-up their market approach:

PLAY 1 Refocus & Reposition

  • Identified hockey as the highest-value market and built a GTM strategy around it.
  • Clarified the brand and repositioned it as the Home of Hockey, owning that identity across all channels.
  • Launched Play to Win Strategy Sessions and a goal-setting system to drive alignment and accountability.

PLAY 2 Systemize & Scale

  • Replaced legacy CRM and tech stack with a modern RevOps platform to track every customer journey.
  • Created advanced dashboards and business intelligence for visibility and precision decision-making.
  • Installed Revinew’s Revenue Advisory Framework to align brand, marketing, & sales efforts.

PLAY 3 Weaponize & Win

  • Developed and launched the KJS Whole Product Offering (Keener Jersey Services) to scale across PRO and RECREATIONAL (Rec) markets.
  • Trained the sales team on a proven H.E.L.P. process to increase win rates and loyalty.
  • Streamlined operations into a unique, unduplicatable activity system that drives efficiency and market dominance.

Results

  • Growth: 420% revenue growth since Revinew GTM partnership.
  • Trajectory: Sustained CAGR over 40%, moving from small-market supplier to North American leader. Market share in pro hockey grew from 3% to 43% and continues climbing.
  • Winning: Winning bigger, faster and more often has become the norm continually producing new performance records.
  • Streamlined: Operational efficiency up 30%+ with data-driven selling and streamlined workflows.
  • Loyalty: Now the trusted custom jersey provider for NHL and Rec leagues across North America.